| Socialnomics: How Social Media Transforms the Way We Live and Do Business |  | Author: Erik Qualman
Publisher: Wiley
Category: Book
List Price: $24.95
Buy New: $13.86
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Rating:  89 reviews
Sales Rank: 9,296
Media: Hardcover
Edition: 1
Pages: 288
Number Of Items: 1
Shipping Weight (lbs): 1
Dimensions (in): 8.9 x 5.9 x 1.1
ISBN: 0470477237
Dewey Decimal Number: 330.9
EAN: 9780470477236
ASIN: 0470477237
Publication Date: August 24, 2009
Availability: Usually ships in 1-2 business days
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| • | ISBN13: 9780470477236 | | • | Condition: New | | • | Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed |
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Showing reviews 1-5 of 89
 socialnomics August 30, 2010
Patricia Gates (Atlanta GA)
good book, lots of great examples of how the social media is changing marketing forever.....small business needs to embrace this. Lots of businesses are doing well with, other's do not have a clue!!!
 Socialnomics nails it August 29, 2010
James Kukral (Cleveland, OH United States)
Erik Qualman has written a book that the world needs right now. Look, despite what all the "gurus" say, the rest of the world, in other words, the "real world" still doesn't get social media and how it can dramatically change their business for the better. Large and small businesses thinking about finally jumping into the waters of social media MUST read this book and learn how to navigate their way to online success.
A must read! August 22, 2010
Rajeev Sajja (Devon, PA USA)
1 out of 1 found this review helpful
Erik Qualman's book is a comprehensive report on how Social media is changing how businesses connect with their customers. It is an evolving medium that too often "traditional" business executives and marketers struggle to comprehend. It is a book that everyone (and not just business executives) should read and understand how much of an impact social media will have with their personal and professional life going forward.
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br /It is a must read!
 This book is just not that good. August 20, 2010
Natalia R
It has some examples and its ok. But I dont think its a book that changes your life. Qualman was really smart by puting all those videos about the book on the web, so he could sell a lot of copies. Smart guy.
Book Review Socialnomics: by Erik Qualman July 29, 2010
JayzFlightpath
1 out of 1 found this review helpful
"It's all about the economy, stupid. No, it's all about a people-driven economy, stupid." This statement is incredibly powerful and was the opening and closing statement of Eric Qualman's book, Socialnomics. In it, Qualman explores how we, the consumers, are finally given the power we deserve to expose the best companies from the worst. No longer can these corporate giants hide behind closed doors as we have to put up with bad service, products, and experiences. Our voice is heard through the crowd, and they know it, as we are now influencers, brand ambassadors and ultimately their bread and butter. Companies now have the responsibility to share ownership of their brands with their consumers, or be left with bad reputations that will ultimately close their business.
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br /Socialnomics is a walkthrough of the last 10 years or so, which is respectively the entire social media age. If Gary Vaynerchuk's book, Crush It is the intro to social, then Socialnomics is the text book for the advanced social guru. There are so many examples from the copyright infringement episode of the music industry to the adoption of widespread internet TV. Traditional advertising will be phased out into incentives on social channels. I have experienced this phasing with the news as I no longer look for it, it comes to me. Many of the concepts explained in this book I have been stressing since the start of my own journey through this ever changing, dynamic social environment.
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br /I highly recommend reading this book as it has been an eye-opener into the complexities of the Social Media space. It will give you a clearer understanding of how and why we should be embracing the social space and what's to come. In chapter 5, Qualman talks about how the social influence of your friends directly impacts the decisions you make as a consumer. This illustrates that you are more influenced by friends through social mediums than by how Google ranks brands and products in search results. Word of mouth grows to World of Mouth and creates a collective intelligence that will benefit mankind--and marketers--for years to come.
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Showing reviews 1-5 of 89
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